In the workplace of just a generation ago, the Rolodex was about as advanced as client management got. For some people, old habits die hard (my mom still swears by her Rolodex, and it is embarrassing). For the rest of us, there are plenty of digital tools and automated workstreams to help you track and cash in on big opportunities.
One morning you get to work and notice you've gotten a lot more notifications than usual. And they're still coming in. They’re coming in emails and in alerts from social media—which is your responsibility since your employer thought it would be an easy side task.
You panic. You have not been trained for this and have not even considered the possibility. You don’t have a day-to-day strategy let alone a crisis management plan.
Topics: Social, social media for business, social media marketing, HubSpot
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