Should You Use AI-Generated Content? Pivot Has Answers
Discover if AI-generated content is right for your business. Learn best practices for using AI, how it impacts SEO, and why human oversight matters.
There was a time when ranking on Google was all you needed to bring in leads. Not anymore.
Search has changed, and AI-powered search engines like ChatGPT, Perplexity, and Google Gemini are rewriting the rules. Instead of showing a list of links, they deliver direct answers. If your brand isn’t being mentioned, you’re missing out on customers who never even make it to your website.
That’s why businesses need to rethink their search strategy—and fast. Understanding how you show up in AI-driven search is the first step.
HubSpot’s AI Search Grader gives you a real-time look at how AI models interpret your brand, where you’re being mentioned, and how you stack up against competitors. More importantly, it shows where you need to improve.
Let’s break it down.
Read MoreDiscover if AI-generated content is right for your business. Learn best practices for using AI, how it impacts SEO, and why human oversight matters.
If you've wondered whether you should outsource your technology content development, read this blog post to find out what you should consider first.
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