HubSpot

How to Transform Your Support Team with HubSpot’s AI Customer Service Agent

Deliver faster resolutions, free up your agents, and give customers the quick answers they expect—with a little help from AI.

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Today’s customers don’t just hope for fast support—they expect it. According to HubSpot’s 2024 State of Customer Service Report, 21% of people want their support issue resolved immediately, and nearly half expect answers within just a few hours.

That’s a lot of pressure on your team—especially if they’re buried in a sea of “How do I reset my password?” tickets while juggling complex customer needs.

This is where AI support can shine. With HubSpot’s AI Customer Service Agent (code-named Breeze), you can deliver 24/7, on-brand support for routine inquiries—without adding strain to your team. In fact, 91% of customer success leaders now consider AI chatbots effective at improving service.

At Pivot, we’ve seen this firsthand. As a 5-star rated HubSpot Solutions Partner, we help clients streamline their service operations with tools like Breeze—and the impact is truly transformative.

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Meet Breeze: HubSpot’s Built-In AI Support Agent

Breeze is HubSpot’s AI-powered support assistant, built natively into Service Hub. Think of it as a virtual rep that can chat with customers, pull answers from your knowledge base, and deliver accurate help in real time—no clunky integrations required.

Here’s what makes Breeze different:

 

⚡ Instant, 24/7 Answers

Breeze replies within seconds, even at 3 AM. That means no more after-hours ticket pileups and faster first-response times. 

 

✅ Answers With Receipts

Breeze doesn’t wing it. It uses your approved help content and shows customers exactly where the answer came from, like a specific article—building trust and credibility.

 

🤓 Easy Setup, No Coding

If you can upload a knowledge base article, you can train Breeze. HubSpot makes setup refreshingly easy—you can go live in minutes, not weeks.

 

👉 Seamless Human Handoff

When Breeze hits a question it can’t handle, it smoothly hands things off to a human—without making the customer repeat themselves. 

 

💬 Omnichannel Support

From live chat and email to WhatsApp, Messenger, and even voice channels, Breeze delivers consistent support across every touchpoint—logging it all in your CRM.

 

🤖 Built-In Learning & Insights

Breeze provides performance analytics (like resolution rates and common escalation topics), helping you improve both the bot and your content over time.

 

Meet Oscar, Pivot's AI-powered chat assistant (yep, built in HubSpot). He’s always on, always helpful—and just one example of how we walk the walk when it comes to smart, scalable customer support.

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Why Breeze Elevates Modern Support Teams

AI support isn’t just about automating tasks—it’s about transforming your team’s capacity and your customers’ experience. Here’s what you can expect:

 

😃 Faster Help, Happier Customers

Companies using Breeze resolve about 50% of incoming queries automatically—and some report up to 90% coverage for common questions.

One HubSpot customer even reduced live-agent tickets by 77%, and saw conversion rates increase from those self-service interactions.

 

👊 Less Burnout, More Impact

Let your team skip the repetitive “Where’s my order?” stuff and focus on complex, high-value support.

Service pros using generative AI save 2+ hours per day on average, and 84% say it helps them respond more effectively.

 

👍 Higher CSAT, Better CX

When customers get quick, clear answers, they’re happier.

One company saw 73% satisfaction with its AI-powered support. And 73% of consumers believe AI will improve service quality overall.

 

💰 Efficient Scaling = Real Savings

Support leaders are always asked to do more with less. AI agents handle low-level inquiries around the clock, reducing the need for additional hires and extending service hours—without the cost of night shifts.

 

💻 Consistent, Contextual Replies

Since Breeze uses your HubSpot CRM and knowledge base, it delivers consistent answers with context—like a customer’s order history or account tier. That means more personalized, accurate help at scale.

🚀 Pivot Tip: Schedule a regular review of your AI chatbot transcripts. This helps you improve responses over time, boost accuracy, and catch content gaps before they affect your customers.

 

How Pivot Helps You Get the Most Out of HubSpot’s AI Agent

Rolling out an AI customer service agent isn’t just plug-and-play—it’s a strategy. At Pivot, we help businesses make the most of HubSpot’s Breeze through every stage:

  • Strategic Planning: We help you identify what to automate vs. what to keep human, ensuring AI enhances service without sacrificing quality or empathy.

  • Seamless Setup: From connecting your knowledge base to configuring escalation rules, Pivot makes setup smooth and stress-free—leveraging our deep HubSpot Service Hub expertise.

  • Team Training: We get your team up to speed fast, showing agents how to monitor AI chats, update the knowledge base, and collaborate with their new AI sidekick.

  • Continuous Optimization: Post-launch, we track metrics like resolution rates and customer sentiment. If the AI struggles with certain topics, we help you fix it—so it keeps getting smarter.

Whether you want a partner to do the heavy lifting or just need guidance to launch with confidence, Pivot’s flexible support model ensures you get the most from your AI investment.

 

Ready to Reimagine Your Customer Support?

AI isn’t just the future—it’s happening right now. With HubSpot’s Breeze AI Agent, you can offer 24/7 service, free up your team, and elevate your customer experience—all without adding complexity.

Businesses using HubSpot report a 37% improvement in ticket closure rates within their first year. Imagine what happens when you add AI into the mix.

Let Pivot help you roll out a smart support strategy that works. We’re here to make AI adoption easy, strategic, and even a little fun 🎉!

Let’s chat about your support goals. Whether you’re AI-curious or ready to launch, we’ll help you find the right mix of automation and human expertise to support your customers at scale.

👉 Book a strategy session with Pivot

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